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How to create AI principles for your team

AI is here to stay. There’s no use debating whether to engage with it or not. It’s about HOW to engage with it. Companies and leaders set those standards for their teams. Here’s a piece I wrote for OH SN*P on how companies can do just that.

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Lil Nas X’s Lessons in Guerilla Marketing

In 2019, “Old Town Road” was everywhere, on radios, online, in elementary schools. Despite being undeniably catchy, Lil Nas X did some marketing mastermind magic to get it to the top. Read on for more…

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